Buy & Register Domain Names Sydney Australia

Domain Names Sydney Australia powered by Skybridge Domains Australia.

Domain Names Sydney Australia powered by Skybridge Domains Australia.

Domain Names Sydney Australia powered by Skybridge Domains Australia.

Domain Names Sydney Australia powered by Skybridge Domains Australia.

What is a domain name?

Looking to create a website? Before it goes live, many elements need to be put in place first, including registering a domain name. But what does this involve?

Domain name: definition

domain name refers to your website address. This is what users type in a browser’s search bar to directly access your website. A domain name is unique and cannot be shared between different sites. For example:

Domain name definition: going further

Each website is identified by a unique set of numbers, called an IP address. Your computer uses these numbers to connect to the server where the website data is located. When visitors enter a domain name in their search bar, it sends a request to a set of Domain Name System (DNS) servers. The DNS then responds with the IP address of the website’s hosting server, making it accessible. Domain names were created because IP addresses are too complicated to remember. So, for internet users to access a website, it needs to be given a name.

The structure of a domain name

To finish off this definition of a domain name, here is a quick explanation of its structure. Let’s take the domain name of the Skybridge Domains website as an example:

  • www: this refers to the third-level domain (World Wide Web).
  • refers to the second-level domain; this is the name of the site.
  • .com: this is the top-level domain (TLD), also known as a domain name extension.

Domain Names Sydney Australia powoered by Skybridge Domains Australia.

There are also sub-domains, such as our documentation website The sub-domain here is “docs”.

Find out more in our domain names guide.

How do I find a good domain name?
How much thought do you need to give to a domain name when you want to create a website? In theory, with a good website, users should visit your pages whatever the domain name…but it is a little more complicated than that. If you are part of a business, it is crucial to choose a domain name that is right for your business or brand.

Why is this so important?

The URL of your site is the first thing your visitors will see. Creating a relevant domain name can make a good first impression. Otherwise, your website may be viewed negatively.

This also affects the organic SEO rankings of your pages. Although exact match domains (EMDs) are no longer a necessity, your domain name keywords still have the ability to improve your SEO ranking.

Finally, domain names define your brand. A good domain name can increase brand and business recognition.

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Tips for choosing a new domain name
Here are some best practices for selecting an appropriate domain name for your website or blog.

Get to the point: finding a generic domain name that is quite short will help future visitors remember it better.
Opt for simplicity: choose a name that is easy to pronounce and spell.
Assess its relevance: a domain name that is related to the theme of your website or blog helps users understand the content of the site quickly.
Make sure you are identifiable: create your domain name as you would a trademark. Or, take the most natural solution and use your company name as your website’s domain name.
Use your own name: if you want to create a personal blog, it is very likely that your name or first name/surname will be available as a domain name (unless someone with the same name has already had the same idea).
Choose a .com or domain extension: these are the most common extensions in the UK.

Checking the availability of a domain name

This is the tricky part: each domain name can only be owned by one person at a time. Therefore, to purchase a domain name, you need to find one that is available (i.e. one that no-one else owns) when you carry out your search. You can use a search engine such as Google, and enter the domain name you are after to find out if a website is already registered with that name. Alternatively, there are tools that help you find an available domain name.

Domain Names Sydney Australia powered by Skybridge Domains Australia.